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Women in the Auto Industry Women in the Auto Industry

While businesses have improved in the area of gender equality in the workplace, women are still finding themselves struggling in the auto industry. Automotive News found out through their Project XX survey just how uncomfortable women feel working in the automotive industry.

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Too Many Incoming Phone Calls to Dealerships Fail Too Many Incoming Phone Calls to Dealerships Fail

The results of a recent Marchex study show that way too many incoming dealership phone calls in the US are unanswered or abandoned by the customer.

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Using More Technology Attracts Millennials to Jobs Using More Technology Attracts Millennials to Jobs

A new survey from Roadster and research firm Survanta shows that modern technology can attract potential employees in the automotive industry — and it’s geared toward millennials.

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Technology Satisfaction Comes from Dealers Technology Satisfaction Comes from Dealers

According to J.D. Power’s 2017 Tech Experience Index (TXI) Study, non-luxury and luxury new vehicle owners are equally satisfied with the technology in their cars. However, “lost value” is still present because many consumers don’t understand and use all of their vehicle’s features.

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What You Should Know About Your Subprime Customer What You Should Know About Your Subprime Customer

Subprime customers are a great segment of the market with the potential to make you a serious profit. So, what makes these customers unique, and how do they tick? We offer some insights to understanding these special buyers.

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After a Data Breach, Dealers Beware After a Data Breach, Dealers Beware

When consumers’ sensitive information winds up in the hands of identity thieves, dealerships need to be prepared for the aftermath. Every dealer should know how a large-scale event, such as the recent Equifax breach, will affect their customers, and themselves.

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Dealer Confidence Indexed with New Survey Dealer Confidence Indexed with New Survey

Recently, Cox Automotive launched a new survey designed to measure how dealers feel about the current automotive market and their short-term prospects. It's similar to a consumer confidence index, but instead focuses on dealer sentiment. This is the second ever Cox Automotive Dealer Sentiment Index and covers the third quarter of 2017.

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People Spend More Time Researching Vehicles on Their Phones People Spend More Time Researching Vehicles on Their Phones

In a new study by J.D. Power, 7 in 10 users of ‘disruptive’ websites and apps — such as Netflix and Uber — use their smartphones for automotive research. It isn’t just millennials, either: it’s any new car buyer.

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Direct Mail Campaigns are Still Valuable in the Digital Age Direct Mail Campaigns are Still Valuable in the Digital Age

In the digital advertising age, direct mail campaigns — when executed correctly — have the potential to stand out, have an impact, and make consumers feel valued. Auto Credit Express can help your dealership carry out highly targeted and effective special finance direct mail campaigns.

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Online Scheduling Drives Customer Loyalty Online Scheduling Drives Customer Loyalty

People have the power to do just about anything online, so it’s no surprise that many of your customers will be looking for a way to schedule their next service appointment online.

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Auburn Hills, MI 48326
Phone: 888-535-2277
Fax: 248-370-6601
Phone: 888-535-2277 - Fax: 248-370-6601

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